Who we are

Laura is the CEO/ Founder of Business Academy Online Ltd. Having a background in public and private sector procurement, Laura has trained 8,761 (and counting) procurement professionals in these areas over the 16+ years she has been running her company.

• Over 60% of our student base has come from referrals.
• 92% of our students continue with us on to the next level of CIPS.
• Our average exam pass rate over the last 12 months is 91%.
• 69% of our students choose the Diamond Package.
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Specialising in CIPS procurement training, negotiation, and emotional intelligence, Laura has designed and delivered training programs for multi-million-pound companies including an organisation set up under UN Charter. Having received many accolades over the course of her career for her engaging style and innovative approaches to learning, Laura believes in the concept of edu-tainment, the fact that laughter leads to greater memory retention. A gifted storyteller, her programs are infused with passion, dynamism and humour.

Through international negotiations, Laura became fascinated by human behaviour and in particular non-verbal interactions. Unintentionally insulting potential suppliers with her body language led her to studying human behaviour and create internationally recognised training courses in this area. She is one of the few trainers in the world to be a Paul Ekman Certified Trainer and has been featured numerous times on various BBC radio shows to analyse behaviour and give advice.

Laura wants to help busy professionals, achieve their qualifications to help their employability, while also helping them understand and manage their emotions and relationships to improve their confidence. Her training aim is to ensure that they not only reach but surpass their potential. When not working, you’re most likely to find Laura travelling the world with her partner, especially to their favourite country South Africa, or at home with her animals, her miniature daschund Pepper and her cats.